Tuesday, June 3, 2008

NO SE PUEDE SATISFACER A TODAS PERSONAS NUNCA



Flashing Lights Pay Off For Transit Agency
LOS ANGELES (UPI) -- Los Angeles' public transit system has started a new phase in advertising by installing LED lights in the subway that play short videos as trains rush past. Some passengers were surprised and even offended when they saw 15-second commercials playing outside the windows of their subway train as they passed through a tunnel Tuesday, the Los Angeles Times reported. "It's intrusive to me. If I want to see that, I'll turn on the TV or pick up a newspaper," actress Roberta Richey said. City officials have said the ads are a good way for the transit agency to supplement a strapped budget and many passengers actually enjoy watching the LED lights whiz by to create the image of a moving video. "We were, like, freaking out. We were saying 'What are they going to think of next?'" filmmaker Ray Mann said. Copyright 2008 by United Press International

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